Real estate blog
Prospecting, negotiation, contracts and digital marketing explained in a practical way — by people who have worked with real estate agents since 2004.
Every agent has a sales funnel, even without realizing it. The difference is that those who structure the process sell with predictability, while those who do not live through highs and lows. Understanding the real estate sales funnel is what separates the agent who "chases" from the agent who has a method.
WhatsApp is now the main service channel in the real estate market. It is where the lead arrives, asks questions, and negotiates. The problem is that most agents use WhatsApp for real estate in a disorganized way, losing deals to delays and forgetfulness.
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